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Creating industry reputation through 'small gains, big gains' - Dexin interviewed by Southern+reporters

2024-10-08

Focusing on the industrial pattern of "three new, two special, and one large" in Shantou, we have introduced "new friends" with more research and development advantages, and continuously cultivated "old partners" in the local manufacturing industry. We are committed to promoting mutual promotion of industrial technology and building new momentum and advantages for high-quality development.

As a pioneer in the home appliance industry, STELLA Industrial has always been committed to in-depth research and innovation in this field, constantly breaking through technological barriers.

Recently, Mr. Chen from the Technology Department of STELLA Industrial stated in an interview with Southern+, "Faced with the common problems of poor stability and high failure rate in the early stages of induction cookers, STELLA Industrial will focus its research and development efforts on improving the reliability of its products

Picture of STELLA Industrial Induction Cooker Production Workshop. Southern+Cai Shuyan shooting

In humid, high current, and high-power kitchen environments,STELLA has successfully reduced the failure rate of induction cookers through unremitting efforts, winning market recognition for its excellent stability and durability.

How to do it? STELLA Industrial has independently developed the "half bridge technology" to fill the gap in low-power heating in China. Chen Guoping further explained, "Some induction cookers have to stop heating for a while at low power. The 'half bridge technology' induction cooker we have developed can continue heating at very low power. It is reported that this technological innovation solves the potential damage of grid voltage fluctuations to induction cookers and greatly improves the user experience.

Due to intensified market competition and accelerated pace of industry transformation and upgrading, coupled with the global economic slowdown and sluggish external demand leading to a decrease in foreign trade orders, the small home appliance market also faces many difficulties and challenges in its development process. It's better to take the initiative than to be forced. STELLA Industry closely follows the trend of intelligent and green development, conforms to the market demand for diversified functions, innovative appearance, and convenient use, increases innovation efforts, and actively builds its own brand.

Under the active response to the national call for energy conservation and emission reduction, STELLA Industrial has successfully overcome the difficulty of improving energy efficiency with its profound accumulation in technology research and development. At present, the energy efficiency of its induction cooker products has reached over 90% of the first level standard, far exceeding the market average level, continuously improving the "green" content of the products.

Can a hidden induction cooker also be installed on a rock dining table? STELLA Industrial also continuously adapts its products to new application scenarios through panel technology iteration. In addition, the reporter saw in the company's exhibition hall that the new products independently developed by the enterprise use new materials such as microcrystalline glass panels, light and shadow touch, and LED display screens, which have strong toughness, will not break, can withstand high temperatures of 700 , low radiation, and are easy to clean, achieving three major improvements in durability, thermal stability, and energy conservation and environmental protection.

STELLA Industrial brings not only a single technological breakthrough, but also the full chain development of segmented fields. Entering the production workshop of the company, empowered by AI technology, robotic arms, automated production lines, etc., the enterprise is gradually realizing an intelligent manufacturing mode from research and development design, production and manufacturing to warehousing and transportation. Nowadays, enterprises invest more than 10% of their annual revenue in research and development, and have won the annual heavyweight award of the Chinese home appliance industry, the "Rock Award".

Dexin Industrial uses AI technology to inspect product quality. Southern+Cai Shuyan shooting

Chen Guoping, Vice President of STELLA, revealed that STELLA Industrial will deeply integrate IoT technology into its product line in the future, especially in the development of smart kitchens, demonstrating a forward-looking vision and determination. Not only that, the company also plans to further expand the concept of smart kitchens, incorporating more kitchen equipment such as range hoods and cooking centers into the intelligent ecosystem, forming a comprehensive intelligent kitchen solution.

The success of STELLA Industrial is not an isolated case. In Shantou High tech Zone, there are many stories about enterprises reducing production energy consumption through technological transformation, enhancing the "green" and gold content of the manufacturing industry, and promoting the high-end, intelligent, and green transformation of traditional industries. With the steady improvement of the overall strength of technological innovation and the increasingly complete innovation system, Shantou High tech Zone has nurtured a large number of specialized, refined, innovative and high-tech enterprises, injecting inexhaustible power into the high-quality development of the economy and society.


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